Archive for March, 2010
Ousada Activewear eCommerce Website Design
Posted by Justen Hong in Website/Web Design on March 30th, 2010
Now that the logo design is complete, we’ve been working on an eCommerce website for Ousada Activewear, a St. Louis, MO based eCommerce company that will be selling activewear imported from Brazil. Here is a sneak peek at the home page design. We will post a link to the store once the website is up and running.

Ousada eCommerce Website Design
Madison County Treasurer’s Office Website Design
Posted by Justen Hong in Website/Web Design on March 25th, 2010
The Madison County, Illinois’ Treasury Office has contracted Visual Lure to design and develop a new website. Their current site is simply pages on the main Madison County website, so we are helping them develop their own online presence. Our goal, and theirs, is to make the website user friendly and have information easy to find. We are in the design and layout stages right now, but here is a little sneak peek at our proposed home page design. We will have an update on the blog when the new website has gone live.

Proposed Madison County Treasurer's website design
Nidacast Logo Design
Posted by Justen Hong in Logo Design, Identity & Branding on March 25th, 2010
Visual Lure is in the process of designing a logo for Nidacast, a St. Louis, MO based eCommerce company that will be selling guns, supplies, accessories and more. We are also designing a fully customized eCommerce website. Here are a couple of the logos we recently provided them. Check back soon for the final logo design and the new website.

Proposed Nidacast Logo Design Options
The Business Behind the Shutter Logo Design
Posted by Justen Hong in Logo Design, Identity & Branding on March 25th, 2010
Once again Salvatore Cincotta Photography has turned to Visual Lure for logo design and branding services. Sal has been speaking nationally about the business of photography with great success and is now venturing into photography education and consulting. Besides logo design services, we also assisted in naming. Our other favorite name was Photology, the art and science of the photography business, but the domain name was already taken (Sal wanted the domain name to match the company name). Be on the lookout for BehindTheShutter.com, and here is the new logo to hold you over ’til then:

The Business Behind the Shutter Logo Design
Ousada Activewear Logo Design
Posted by Justen Hong in Logo Design, Identity & Branding on March 24th, 2010
We are about to develop an eCommerce website for Ousada Activewear, but first things first. They needed a logo. Below are the initial logo design options we provided them. They will be selling woman’s sportswear that is imported from Brazil.

Ousada Activewear proposed logo design options
UPDATE: and the winner is…

Final Ousada Logo Design
Columbus Realty Logo Design
Posted by Justen Hong in Logo Design, Identity & Branding on March 15th, 2010
Here is a before and after, with our favorite proposed logo design option, for a St. Louis website developer’s client. Visual Lure was subcontracted to design this logo for a St. Louis real estate company. They currently use a “Santa Maria” ship as an icon but wanted to update and modernize it, so here is what we came up with:

Before | After (our proposed logo design)
Letterpress Business Cards for Salvatore Cincotta Photography
Posted by Justen Hong in Graphic Design/Print, Logo Design, Identity & Branding on March 13th, 2010
Salvatore Cincotta Photography came to us to design their new business cards. They wanted something different, high-end, something that would stand out from your average business card, so here is what we came up with. The cards will be letterpress printed on extra-heavy, uncoated, black paper with silver ink and a spot gloss varnish.

Salvatore Cincotta Photography Letterpress Business Cards
Goshen Education Consulting Logo & Identity Design
Posted by Justen Hong in Graphic Design/Print, Logo Design, Identity & Branding on March 13th, 2010
Here is the final logo design and identity package for Goshen Education Consulting. The logo mark is made out of overlapping books which form a star and a flower. The star represents guidance and enlightenment, and the flower represents growth.

Goshen Education Logo & Identity Design
Below are the other two logo design options we provided. In our discovery stage, the owner mentioned he had used the lighthouse as a symbol in the past and wanted to explore that option, so we came up with the logo on the left, which is a lighthouse combined with a Greek column. The column represents the educational industry, and the lighthouse represents the company and how it “guides” educational institutions to “enlightenment” through consulting. The logo design option on the right is simply a book with a bookmark, that when combined, forms the letter “G” for Goshen.

Unused Goshen Logo Design Options
Complete Rebrand for a St. Louis Metro East Photography Studio
Posted by Justen Hong in Logo Design, Identity & Branding, Website/Web Design on March 11th, 2010
Visual Lure is in the process of completely rebranding a St. Louis Metro East photography studio. The name of the company is, or should we say was, Country Photos. The first thing we did was recommended a name change. We believed the name Country Photos could possibly turn off some potential clients with notions of rural imagery. The owner still wanted to keep the rural/rustic vibe but simply appeal to a large audience, so we recommended numerous names and decided on Woodlands Photography. Design services will include: logo design, identity design, website design, packaging, direct mail and more. As usual, here is a little sneak peek. It is our proposed website design (with a proposed logo design too):

proposed Woodlands Photography website design
Proposed Web Design, Look 2

second proposed web design option
St. Louis Clean Air Website Redesign
Posted by Justen Hong in Website/Web Design on March 9th, 2010
We designed the St. Louis Clean Air website in 2005 and it is amazing how web design technologies have changed in the last five years. Anyways, we are redesigning the website and here is a sneak peek at the new design. We will place a link when the new website is complete, so check back and be on the lookout for the new website launch.

S. Louis Clean Air Website Design