Posts Tagged Identity Design
Logo Design for a Collection of High-End Photography Albums
Posted by Justen Hong in Logo Design, Identity & Branding on October 3, 2011
Once again Salvatore Cincotta Photography has turned to Visual Lure to design a new logo. They are in the process of launching a new collection of high-end photography albums. The new album line will be called The Signature Collection. The only direction we received from Sal where these five words: elite, rich, boutique, modern and artisan.
I imagine the logo will be embossed into leather, possibly even stamped into metals or carved into wood, so the logo needs to be simple. Below are our initial proposed logo designs. The top left logo features a stack of photo albums that create the letter “S”. The top right logo features a “SC” monogram which stands for both Signature Collection & Salvatore Cincotta. The bottom left logo features a stack of three albums, the top two create the letter “S” and the bottom one creates the letter “C”. The bottom right logo simply features an elegant script font. Check back soon to see where these initial logo designs take us.
proposed logo design options
Learn more about our logo design services and don’t forget to check out our logo design portfolio.
Logo Design for Valdosta, GA Photographers
Posted by Justen Hong in Logo Design, Identity & Branding on August 6, 2011
Visual Lure was recently contracted to design a logo for Clarus Photography, a Valdosta, Georgia husband and wife photography team. Their company name, Clarus, is Latin for clear, bright, illustrious and illuminating. Directly below is our favorite proposed logo design which we feel is bright, colorful and illuminating.
Clarus Photography also requested an “ornate crest” logo option that was contemporary and modern, which you can see below at the top right along with a couple other logo design options we provided. Check back soon to see which logo our client chooses.
Logo Design for St. Louis Based Commercial Appliance & Equipment Distributor
Posted by Justen Hong in Logo Design, Identity & Branding on July 18, 2011
Visual Lure was recently contracted to design a logo for Burlis-Lawson, a St. Louis based commercial appliance & equipment distributor with offices in St. Louis, Kansas City, Omaha and Des Moines, serving Missouri, Kansas, Iowa, Southern Illinois and Nebraska. Below are a couple of our favorite logo design options. The top logo is our favorite, which features a custom font face and some added Photoshop effects. The two logos below that, play off the B and L initials of Burlis-Lawson. Check back soon to see which logo design our client chooses.
proposed logo design options
Logo Design for St. Louis, MO Gas Station and Premium Car Wash
Posted by Justen Hong in Logo Design, Identity & Branding on July 13, 2011
Visual Lure was recently contracted to design a logo for a new gas station and premium car wash coming to St. Louis, MO. All the logos displayed below feature two E’s from the initials of Edison Express. I think my favorite logo is the one on the bottom right. It is simple, strong, and the second E (which represents Express) has “motion lines” that create the first E. Stay tuned for the final logo design…
proposed logo design options
Logo Design for a St. Louis, MO based Investigation/Intelligence Company
Posted by Justen Hong in Logo Design, Identity & Branding on June 2, 2011
Visual Lure was recently contracted to rebrand a St. Louis, MO based investigation/intelligence company. They wanted a clean corporate image/logo, and below are some of the designs we came up with. The logo design on the top is the chosen one, and the logos below that were some of our other concepts. The chosen logo is a three dimensional stone, that also creates a step, and the letter “C”. One thing we love about it, is if you stare at it, it will actually change from the letter “C” to a couple different dimensions of the stone/step. This really makes you “investigate” the logo and look at it from other perspectives, which is what their business is all about. We are currently working on their identity design package, which we will add soon, so come back to check it out.
chosen logo design plus a couple unused options
…and the identity package:
identity package
Logo Design for a St. Louis Logistics Company
Posted by Justen Hong in Logo Design, Identity & Branding on March 16, 2011
Visual Lure was recently contracted to design a logo for a St. Louis logistics company called SheerTrans Solutions. The top logo (show below) is the final logo with a couple other unused logo design options (underneath it). The final logo creates a path/road/track (which symbolizes logistics & transportation), an infinity symbol (which represents constant & continuing service) and the letter “S”. We find that logos with multiple meanings make for strong, memorable marks (which is what a quality logo should be).
…and here is our proposed identity design:
Logo Design Upgrade for St. Louis Metro East Trucking, Construction & Excavating Company
Posted by Justen Hong in Logo Design, Identity & Branding on February 4, 2011
We run into logo design inconsistencies all the time. Companies that have multiple versions of their logo, versions using different colors, different fonts, etc. Sometimes the logo has been created by a designer, or recreated by a “shirt or sign guy”, lacking the skills and attention to detail needed to properly and professionally convert it. This can lead to having a different logo on the company’s letterhead than they have on their trucks or even their business cards. These inconsistencies can have a negative impact on your image and brand. Anyway, in the process of designing a new website, we recently updated, cleaned-up and modernized the logo below. While staying true to the original logo, we strengthened it by bolding and enlarging the now cleaned-up font, we integrated the road so it doesn’t look like a separate design element, and we italicized it to add movement and motion. If you would like to upgrade your identity or logo give us a call at 618-407-9231 or email us at info@visuallure.com. Learn more about our logo design services and check out our logo design portfolio.
Petroff Logo Design, Before and After
Logo Design for St. Louis Metro East Excavating Company
Posted by Justen Hong in Logo Design, Identity & Branding on January 14, 2011
Visual Lure was just contracted for a logo design and a website design for an O’Fallon, IL based excavating and landscaping company. The company, Level It Excavating, specializes in sports fields, drainage, landscaping and all other excavating services. Here are our initial logo design options. We will post the final logo when it is complete.
initial logo design options for Level It Excavating
Getting closer with a couple more logo design options:
couple more logo design options
…and the final logo design:
final logo design
Learn more about our logo design services…
Logo Design for a St. Louis Children’s Urgent Care
Posted by Justen Hong in Logo Design, Identity & Branding on December 3, 2010
Visual Lure was recently contracted to design a logo for a St. Louis based children’s urgent care practice. The top logo was our favorite, but the client chose a variation of the bottom left logo.
Urgent Care for Kids logo design options
…and our proposed identity design:
Logo Design, Identity Design & Branding for a Chicago IL based Audio/Video Company
Posted by Justen Hong in Logo Design, Identity & Branding on November 16, 2010
Bradford Audio is a Chicago, IL based Audio/Video company that designs and installs entertainment systems, theaters and audio/video in both residential and commercial properties. Here is the logo design we came up with:
…here is the identity design package:
…and here was another logo design option that we liked:
